About the team

Small team. Big projects.

A technical team with over 12 years of combined expertise, working with individuals and businesses across Egypt and the region. We don't measure success by project count — we measure it by how many clients come back with a new one.

Our working principles

Written. And we live by them.

Not 'values' hung on a wall. This is how we work with every client, every day.

01

The price we start with is the price you pay

We document every project detail before we start. Any extra cost that surfaces later is on us — not you.

02

One quality bar for every client

Same quality whether the project is 30K or 300K. No 'lite version' for smaller clients.

03

We explain every technical decision

If we pick a tool or architecture, we have a reason and we'll explain it in plain language. No 'trust us'.

04

A long relationship, not a one-off deal

70% of our clients have been with us for more than 3 years. Because we love watching your project grow — not just shipping it.

05

We say 'no' more than we say 'yes'

If your request isn't in your best interest, we'll tell you. Sometimes the answer isn't a new site — it's a small tweak to the existing one.

06

The code is yours

You get the full source code, docs, and credentials. Move to any other team at any time — no friction.

12 years

The team's journey

From a one-person office in 2021 to a small specialized team serving companies across Egypt and the region.

2013

Team founded in Cairo as a one-person office.

2016

First 10 clients, first clear specialty: advanced WordPress.

2019

First multilingual project for a Saudi client. First mobile project.

2022

Team grows to 5. Focus shifts to modern frontend inside WordPress.

2024

80+ projects shipped. First internal dashboard for a logistics company (Darb).

2026

Focus on AI tools in our workflow, without compromising output quality.

The team

People who work on your project. Not a different freelancer each time.

The same team from project start to finish. You know each person by name and talk to them directly.

ب
Belal M.
Founder / Development & Performance
Experience: 12 years
أ
Mohammad A.
WordPress Development
Experience: 8 years
ن
Nourhan S.
Design & UX
Experience: 6 years
ك
Karim H.
Android Development
Experience: 5 years
س
Salma R.
SEO & Content
Experience: 4 years
How we work

Five steps. Each delivers a result.

We love detail, but we don't hide it. Every stage has a clear deliverable you see and decide on.

Start your project
1

We listen and understand

A one-hour discovery session. We leave it with a clear understanding of the problem, the audience, and the project boundaries.

2

A plan, in numbers

Scope, timeline, final price. Clearly written. No hidden fees or stretchy estimates.

3

Design and reviews

Weekly design revisions with dedicated time for your reviews. What is agreed gets shipped; the rest is transparently deferred.

4

Development on Staging

A staging environment where you see the work day by day. No waiting until launch day.

5

Launch and follow-up

During the first 30 days after launch, we monitor performance and fix issues at no extra cost. We don't ship and leave.